We are excited to announce that we have settled in our new headquarters ! Come be the first to check out the new Magento office and join other Magento developers for an evening of networking, snacks and a talk on “Methods and Best Practices for High Performance eCommerce” by ...
Meaningful metrics for tracking the performance of a social media program fall into these three categories.
Google Analytics helps marketers measure the performance of their ad campaigns. By linking Google Analytics and AdWords accounts, advertisers get a detailed picture of the performance of their ad creatives and keywords. Manually optimizing campaigns works well for the top 100 or 1000 keywords, but can be a challenge ...
Google Analytics is not simply a product but also a growing ecosystem of developers, tools, users, and partners. Today at the eMetrics Summit in San Jose, Brett Crosby made several announcements that highlight this ecosystem. All Google Analytics customers have access to a worldwide network of Google Certified Partners ...
A few years ago Google's chief economist Hal Varian explained that scale is over-rated : We're very skeptical about the scale argument, as you might expect. There's a lot of aspects to this subject that are not very well understood. ... So in all of this stuff, the scale ...
Posted by richardbaxterseo Technical problems, errors and surprise releases are all regular features in the day to day management of a website when you’re an SEO. There’s no doubt that maintaining a quick, error free and well optimised site can lead to long term traffic success. Here are some ...
Urchin analytics software has a long tradition of integrating with other software/hardware platforms, and today we are pleased to announce the latest such collaboration: Coradiant's new Analytics In A Box (AIB). AIB is an appliance that sits behind your firewall, passively collecting web traffic data via a packet-sniffing technique. This ...
A few stories ClickZ's editors are reading: Microsoft Trumpets In-Game Ad Performance . Microsoft Advertising GM JJ Richards tackles what he says are misconceptions about the performance and effectiveness of Massive, the company's in-game ad network. (Microsoft Advertising blog) Can Google Stay on Top of the Web?
Marketers are less likely to formally evaluate the performance of digital agencies than traditional shops, according to a survey of Association of National Advertisers members. Of 117 marketers who completed ANA's survey, 76 percent said they regularly conduct formal performance evaluations of traditional creative ad agencies and 68 percent ...
Marketers are less likely to formally evaluate the performance of digital agencies than traditional shops, according to a survey of Association of National Advertisers members. Of 117 marketers who completed ANA's survey, 76 percent said they regularly conduct formal performance evaluations of traditional creative ad agencies and 68 percent ...