Thursday, March 11, 2010

Posts Tagged ‘metrics’

Managing SEO Campaigns in Declining Industries

Sunday, February 28, 2010 19:20

Posted by RobOusbey This is a graph of organic traffic for a theoretical site - they might be in an industry such as print advertising, construction equipment or VHS rental. The decline in traffic is pronounced and serious

This was posted under category: Marketing, News, SEO, eCommerce  |  Read Full Story  |  0 Comments

Senior Marketers Need Greater Accountability

Tuesday, February 2, 2010 15:00

Posted by randfish I ran across this survey data eMarketer released last week and my heart sank:

This was posted under category: Analytics, Conversion, Marketing, News, Optimization, SEO, eCommerce  |  Read Full Story  |  0 Comments

API Python Client Library Updated

Thursday, December 17, 2009 16:02

It's easier for developers to program in the languages they know, so we updated the Google Analytics API Python Client library with the just-launched API version 2 features. We also added reference examples for both the Account Feed and Data Feed .

This was posted under category: Analytics, Conversion, News, Optimization, eCommerce  |  Read Full Story  |  0 Comments

Google’s Indexation Cap

Monday, November 30, 2009 18:12

Posted by randfish Over the past 2 years, SEOmoz has worked with quite a number of websites whose primary goal (or primary problem) in SEO has been indexation - getting more of their pages included in Google's index so they have the opportunity to rank well. These are, obviously, ...

This was posted under category: Marketing, News, SEO, eCommerce  |  Read Full Story  |  0 Comments

30 SEO Problems & the Tools to Solve Them (Part 1 of 2)

Monday, November 2, 2009 17:49

Posted by randfish Every day, SEOs are challenged in their jobs to solve problems big and small - some are technically complex, others are merely time consuming, repetitive and tedious. At SEOmoz, we love to build, use and recommend tools to help solve these issues. Tools and automation aren't ...

This was posted under category: How To, News, Optimization, SEO, eCommerce  |  Read Full Story  |  0 Comments

Social Media: The Need For Measurement

Friday, October 23, 2009 4:15

Following on from my our " Social Media Guruism: Mostly Harmless " yesterday, we received the following comment: On the surface, this seems like a great article...until you realize that it's really just like most tweets--a total waste of time. If you wanted to really provide something valuable, you'd ...

This was posted under category: Analytics, Marketing, News, SEO  |  Read Full Story  |  0 Comments

Explaining (Some of) Google’s Algorithm with Pretty Charts & Math Stuff

Wednesday, October 21, 2009 21:34

Posted by randfish (NOTE: This post is written by Ben Hendrickson and Rand Fishkin as a follow up to Ben's presentation at the Distilled/SEOmoz training seminar in London this week) Our web index, Linkscape , updated again recently, and in addition to provide the traditional stats, we thought we'd ...

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SEO Guide: International Versions of Websites

Monday, September 14, 2009 15:19

Posted by Danny Dover This is the second post in a series of SEO guides aimed at answering frequently asked SEO questions. (The first one explained How To Properly Move Domains .) If you have an idea for another guide, please let me know in the comments below.

This was posted under category: How To, News, SEO, eCommerce  |  Read Full Story  |  0 Comments

Try the Best Link Building Tool on the Web Free for the Next 24 Hours

Tuesday, September 1, 2009 17:56

Posted by randfish Linkscape has always been a project with a lot of promise. Building a crawl of the WWW that can expose link data in interesting ways, calculating metrics in the ways search engines do and surfacing potential SEO opportunities are all a part of that, but it's ...

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Public Broadcasting Service (PBS) – Teach People to Fish

Tuesday, July 14, 2009 17:54

What works better, a centralized web analytics team with deep technical knowledge, or non-expert users spread throughout an organization? This was the question faced by Amy Sample when she joined PBS Interactive as web analytics director in the fall of 2007. Amy shared her story with us in response ...

This was posted under category: Analytics, Conversion, How To, Marketing, News, Optimization, eCommerce  |  Read Full Story  |  0 Comments